Books

 

The Strategy Mindset 2.0

In this updated guide to strategy design & implementation, we describe how common strategy myths stunt your company's ability to grow. The book is crafted around well-researched and battle-tested processes that will help you align your employees actions. This book aims to assist the reader to:

  • Create a strategy plan that works

  • Determine your perfect customers

  • Gain a true competitive advantage

  • Conduct an Analysis Approach That will TRULY Separate Your Company from Your Competitors

  • Structure your organization to align with your strategy

  • Craft activity metrics that ensure the strategy is being implemented

 

Entrepreneurship: The Art Science and Process for Success - 5e (2024 Evergreen Release)

Entrepreneurship: The Art Science and Process for Success is one of the most successful textbooks in the field. Filled with dozens of interviews of entrepreneurs, it emphasizes three core tenets necessary to start an entrepreneurial venture: The Art of turning an entrepreneurial venture into a success. The Science of practice as the heart of starting and running a successful entrepreneurial venture. The Process that tie these two areas together into a coherent and organized business. With its adaptive learning tools students learn the art science and process of designing starting and managing a small business. Through its real-world approach students are placed in the roles of a financial analyst, marketer, and business owner to think through a plan to survive in the ever-changing business world. Rather than have a chapter on designing a building a plan the authors built the entire book around it so that at the end of the course the students will have crafted their own business plans.

 
Strategic Management - 16th Edition

Strategic Management and Business Policy: Globalization, Innovation, and Sustainability - 16e

Utilize a strategic management model to learn and apply key concepts through cases

One of the leading textbooks in the field for over 30 years, the 16th edition picks up where the popular previous editions left off, sharpening and dramatically modernizing the approach to teaching strategy. Throughout, the authors equip readers with the strategic concepts they will need to know as they face the issues that all organizations must build upon to push their businesses forward.

 
 
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Some Things are Never Forgiven

Some Things are Never Forgiven is my first novel.

It is a suspense/thriller with a ‘twist’. As far back as ancient Egypt, there are written records about groups of men who were blessed with the ability to see “truth” in others. Edison Andrews is just such a seer. What happens when a seer, trying to do the right things, inadvertently becomes a pawn in the government’s effort to change world events?

Edison Andrews learns, with astonishing quickness, that his new world has its own rules that all seem to revolve around self-preservation and murder. He sets off a chain of events that send this gifted man on a search to Washington, DC for the one man who is able to straddle the world Edison knew and the world in which he must now live. Finding this man is the key to exacting the retribution he seeks.